SCIENTIFIC RESEARCH MOTIVATIONS: A NEW APPROACH FROM MASLOW’S HIERARCHY OF NEEDS THEORY

Abstract

Scientific research not only contributes to improving the quality of training but creates new knowledge for the development of humankind. Scientific research is an integral part of lecturers in the university. However, this critical activity is still inadequate and appropriate at universities - which are currently performing only the teaching function. Therefore, this research focuses on discovering factors that influence faculty research motivation based on the extended Maslow’s hierarchy of needs theory. Through quantitative research methods by surveying 862 lecturers nationwide, the study showed that income, reward and recognition policy, professional qualifications and competencies improvement, responsibility, interests, perceptions of scientific research, and career promotion have a positive impact on scientific research motivation of lecturers in the university. The study also proposed some managerial implications for the board of directors in higher education institutions to improve the scientific research motivation of lecturers.